No man behind the curtain: Twitter is only a tool (no faith required)
Once again last week I found myself complaining that no one seems to recognize the connection between Twitter and PR. But later that same day I saw a tweet from Laurel Papworth linking back to her own...
View ArticleGenerating B2B sales leads using social media
The 2009 Forrester Research report about what influences IT buyers in a B2B context presented the following list of the most influential sources of information for technology buyers. As it happens, the...
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